A tool that automates sales comments on Facebook ads
Conor Comment automatically publishes sales comments on your Facebook ad dark posts, using the right brand, message, link, UTM, and language — so you scale campaigns without manual work.
WHO IT'S FOR?
High-volume Facebook advertiser
Facebook advertising companies with in-house teams, multiple brands and markets, publishing 300+ new ads per day *
Performance marketing agency
Agencies managing multiple brands and accounts across markets, with high ad volume and 300+ new ads published per day *
* Our studies show that 300+ new Facebook ads/day is where automation pays off — fewer repetitive tasks and mistakes, more time for work that adds higher value.
HOW IT WORKS AND WHAT IS NEEDED FROM YOU?
A simple flow: campaigns are checked, the correct comment version is selected, the comment is published, and everything is logged for reporting.
The flow
1) Active ads are ingested
Active ad posts are imported from your data source.
2) The post is checked
Each ad is evaluated where comments are needed and if the ad/post is faulty.
3) The correct language + link are selected
The correct template is matched by language/currency/etc., and a sales URL is added.
4) The comment is published
Publishing is performed according to required Facebook Page identity and comment type.
5) Optional engagement + reporting
Optional reactions can be added, and full audit logs are saved: what, where, when, etc.
What is needed from you?
Editor access to the Facebook assets publishing ads.
A reliable source listing active ads or dark posts (for example, a sheet export or an existing reporting feed).
Comment templates with multiple variations, plus a list of languages they should support.
An agreed UTM structure to ensure sales links are generated consistently and correctly.
A destination where performance logs and reports should be stored (for example, Google Sheets, internal BI, or a shared reporting workspace).
Optional: access to sales or conversion analytics tools to connect comments with results (for example, Google Analytics 4, Shopify, Stripe, Metabase, Looker, or similar).
Designed to be boring in the best way: predictable inputs, deterministic templates, and clean audit logs.
Try Conor Comment 30 days FREE
Run on real campaigns. Compare ad conversions before and after, then decide based on data.
After 30 days, continue only if you see measurable lift. If not - walk away with learnings and no bill.
Setup in days, not weeks
Predictable inputs. Clear checks. Stable scale.
Access + feed connected
Required access is provided and the active ads / dark posts feed is connected for ingestion.
Pilot started
Language, Page identity, and link/UTM rules are validated, then posting starts with audit logs.
Scale + optimize
Volume ramps up, variations are added, and (optionally) engagement + reporting are enabled.
Insights from high-volume Facebook ads
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Por qué los anuncios de Facebook sin comentarios del autor parecen incompletos
En móvil, el hilo de comentarios forma parte del anuncio. Cuando no hay un comentario del autor, los usuarios dudan. No porque necesiten respuestas, sino porque faltan señales de confianza.
Read article →Los anuncios con comentarios de marca convierten mejor. Aquí está el porqué.
Los comentarios de marca funcionan como prueba social instantánea, una FAQ dentro del feed y un camino de clic con menos fricción. Bien hechos elevan confianza y conversiones. Mal hechos bajan la calidad percibida.
Read article →Antes y después: qué cambia cuando los anuncios tienen comentarios de marca
Una forma clara de medir qué cambia realmente al añadir comentarios proactivos de la Page: confianza, comportamiento de clic, calidad de conversión y cómo evitar falsos resultados causados por cambios de presupuesto.
Read article →Por qué los anuncios de alto rendimiento tratan los comentarios como una FAQ en el feed
La mayoría de las objeciones no aparecen en la landing page, sino antes del clic. Los anunciantes eficaces usan los comentarios para responder a las pocas preguntas que realmente bloquean las conversiones.
Read article →Los Facebook dark posts requieren un enfoque distinto al de los posts públicos
Los dark posts (publicaciones no publicadas de la página) están diseñados para la distribución segmentada, no para la visibilidad pública. Esto cambia cómo funciona la prueba social, cómo se comportan los hilos de comentarios y por qué los supuestos clásicos de social media fallan en cuentas de alto volumen.
Read article →